Reality Pays – ANYwebcam.com launches affiliate program

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ANYwebcam.com, the video chat "reality web phenomenon" featured on ABC, BBC, Penthouse and Cosmopolitan, has launched its affiliate program paying webmasters up to $50 per signup.

ANYwebcam.com claims it has taken adult entertainment to a whole new mainstream audience, with a unique combination of voyeurs and exhibitionists doing it all for free on live webcams and in chat. Operating for almost 4 years, ANYwebcam.com has over 1.3 million members worldwide, growing by 3,000 each day, and had 3.3 million visits for the month of December 2003.

"We’ve created a genuine entertainment product for a mainstream adult audience, and we wanted our affiliate program to reflect the same standards." said David Thompson, owner of ANYwebcam.com. "Our business is based on providing genuinely free trials, knowing that people get addicted to the site and convert to paid membership."

"So we decided to provide webmasters with big, genuine payouts for referrals that convert, rather than promises of payouts on the kind of bogus ‘free’ signups you often see in our industry." he said.

Early test results from the ANYwebcam.com affiliate program show the highest conversions where an affiliate takes the trouble to write endorsements or recommendations for the site rather than just placing a link. Thompson says it’s also important for webmasters to understand the 30-day free signup strategy that gets customers hooked on the site, resulting in free to paid conversions as high at 1:40.

"We’re looking for the kind of webmasters who stick with us past the 30-day free trial, who then reap the benefits of a site where people are actually happy you referred them, and more than happy to pay to keep the party going."

ANYwebcam.com believes there is a growing number of webmasters who also recognise that reality and a mainstream audience is the future of adult entertainment on the Web. "I knew we had the formula right when one of our first affiliates was contacted by a customer thanking him for the referral to our site." Thompson said.

"We’ve put in the hard work over the past 4 years to build a stable business and technology, customer support, best features, and multiple international billing options, to grow our membership past the 1 million mark." Thompson said. "Before launching our affiliate program we wanted webmasters to be confident they were dealing with an industry leader who would work hard to convert their traffic."

ANYwebcam.com is rated as the "most visited" webcam site by independent monitors Hitwise. The other players in the top-3 webcam chat market are ifriends and webcamnow. ANYwebcam.com claims it captures a more mainstream, community market of males, females and couples compared to ifriends where many people on cam are pay-per-view performers. In the case of webcamnow, the company believes surfers prefer ANYwebcam.com’s features of viewing up to 10 cams at once and speed of up to 5 frames per second – as well as it’s unashamedly adult approach.

"I’m often asked by people in the Adult industry how we get our members to create over 35,000 hours a week of live, reality adult video for free, while most of the industry is paying to either produce or purchase what appears on our site every day." Thompson said. "We’ve proven that if you give everyday people the right forum to be exhibitionists, the content they create is at least as popular as what you see from a studio with paid performers."

"We now want webmasters to reap the rewards of helping us grow to our next target of 5 million members in the next two years." Thompson said.

To check out the ANYwebcam.com affiliate program, go to http://affiliates.anywebcam.com. Completing the Join Form gives you both a free membership to ANYwebcam.com and enrols you in the affiliate program. You can then login to www.anywebcam.com and edit your account at any time to obtain referral codes, payout details and comprehensive statistical reports on your affiliate progress.

For media information contact:
www.anywebcam.com and go to the Corp/Media Info link
media@anywebcam.com
David Thompson or Gordon Williams +61 3 95252855