Marketing VP Phil Schiller kicked off Apple's Worldwide Developers' Conference (WWDC 2009) today, where the company is distributing developer previews of the upcoming Snow Leopard version of Mac OS X and bringing developers up to date on its latest iPhone OS 3 plans for the iPhone/iPod Touch platform.
Touting the success of Mac OS X, which is apparently on about 75 million computers now, Schiller introduced a new version of the 15-inch MacBook Pro that uses the same battery technology as its 17-inch sibling - so that batteries are not interchangeable by the customer but offer longer life.
The new, 15-inch MacBook Pro (starting at $1699 with 9400M graphics) also eliminates the former ExpressCard, replacing it by an SD memory card slot. (The 17-inch MacBook Pro, at $2499, retains ExpressCard.)
As expected, Apple also moved the 13-inch aluminum MacBook over to its aluminum MacBook Pro family, adding FireWire 800, the "integrated" (non-replaceable) battery, a backlit keyboard and an SD memory slot, starting at $1199. The company continues to sell the white (FireWire) MacBook model. The super-slim MacBook Air gets a $300 price cut, to $1499, at the low end.
...
Offering a new reason to buy MobileMe, Apple is introducing a "Find My iPhone" service for geographically locating the phone, sending a message or even wiping out its contents remotely....
Debuting today, iPhone 3GS ("S" for "speed") updates Apple's cel phone flagship with a 3-Mpixel, autofocus camera that also captures 30fps VGA-quality video, as well as voice control, hardware data encryption (and remote wipe), longer battery life and a compass. Apple is pricing it at $199 for the 16GB version, $299 with 32GB, available in both white and black on June 19 with iPhone OS 3.0. The current 8GB iPhone 3G remains available at $99.
...
MacBooks
Apple today updated the aluminum unibody MacBook Pro line to include 13-inch, 15-inch and 17-inch models featuring Apple's innovative built-in battery for up to 40 percent longer battery life. Each MacBook Pro includes an LED-backlit display with greater color intensity, the innovative glass Multi-Touch trackpad, an illuminated keyboard, an SD card or ExpressCard slot, a FireWire 800 port and state of the art NVIDIA graphics. Starting at just $1,199, the MacBook Pro line is more affordable than ever, with some models up to $300 less than the previous generation. The industry's greenest notebook lineup, every Mac notebook achieves EPEAT* Gold status and meets Energy Star 5.0 requirements, setting a new standard for environmentally friendly notebook design.
"Across the line, all of our new MacBook Pro models now include Apple's innovative built-in battery for up to seven hours of battery life, while staying just as thin and light as before," said Philip Schiller, Apple's senior vice president of Worldwide Product Marketing. "Starting at just $1,199, the aluminum unibody MacBook Pro is more affordable than ever and sets a new standard for environmentally friendly notebook design."
The new 13-inch and 15-inch MacBook Pro models include Apple's innovative built-in notebook battery for up to seven hours of wireless productivity on a single charge without adding thickness, weight or cost. Using Adaptive Charging and advanced chemistry first introduced with the 17-inch MacBook Pro earlier this year, the built-in battery delivers up to 1,000 recharges before it reaches 80 percent of its original capacity--nearly three times the lifespan of conventional batteries.** The longer battery lifespan equals fewer depleted batteries and less waste.
The new 13-inch MacBook Pro is a significant upgrade at a lower price than the original aluminum MacBook it replaces. With the same sleek and durable design popular with consumers, students and professionals, all 13-inch MacBook Pro models now include a seven hour built-in battery, an SD card slot, a FireWire 800 port, an illuminated keyboard and an improved LED-backlit display with 60 percent greater color gamut. Featuring the powerful NVIDIA GeForce 9400M integrated graphics processor, the 13-inch MacBook Pro is available in two models: one with a 2.26 GHz Intel Core 2 Duo, 2GB of RAM and a 160GB hard drive priced at $1,199, and another with a 2.53 GHz Intel Core 2 Duo, 4GB of RAM and a 250GB hard drive priced at $1,499.
The perfect balance of performance and portability, the 15-inch MacBook Pro now features a seven hour built-in battery, an SD card slot, an improved LED-backlit display with 60 percent greater color gamut and 4GB of RAM across the line at an entry price $300 less than before. The new 15-inch MacBook Pro is available in three models: a 2.53 GHz Intel Core 2 Duo system with a 250GB hard drive and NVIDIA GeForce 9400M graphics for a new entry price of $1,699; a 2.66 GHz Intel Core 2 Duo system with a 320GB hard drive, and NVIDIA GeForce 9400M and 9600M GT graphics for $1,999; and a 2.8 GHz Intel Core 2 Duo system with a 500GB hard drive, and NVIDIA GeForce 9400M and 9600M GT graphics for $2,299.
The 17-inch MacBook Pro, which includes an eight hour built-in battery, an ExpressCard slot, a brilliant LED-backlit display, 4GB of RAM and NVIDIA GeForce 9400M and 9600M GT graphics, has been updated to include a faster 2.8 GHz Intel Core 2 Duo processor and a larger 500GB hard drive for $2,499, which is $300 less than before.
All MacBook Pro systems feature Apple's revolutionary aluminum unibody design and for the first time can be upgraded with up to 8GB of RAM, and up to a 500GB hard drive or up to a 256GB solid state drive. The 15-inch and 17-inch MacBook Pro models can also be upgraded to a 3.06 GHz Intel Core 2 Duo processor. All MacBook Pro systems include a next generation, industry-standard Mini DisplayPort to connect with the 24-inch Apple LED Cinema Display.
Apple today also updated the incredibly thin and light MacBook Air, making it more powerful and more affordable. Measuring just 0.16 to 0.76-inches thin and weighing just three pounds, the MacBook Air is available in two models starting with the new entry price of $1,499 for a 1.86 GHz Intel Core 2 Duo system with a 120GB hard drive and NVIDIA GeForce 9400M graphics, and a 2.13 GHz Intel Core 2 Duo system with a 128GB solid state drive and NVIDIA GeForce 9400M graphics for $1,799. [...]
Safari 4
Apple today released Safari 4, the world's fastest and most innovative web browser. Available for Mac and Windows PCs and introduced as a beta in February of this year, Safari 4 features the Nitro engine which runs JavaScript up to 4.5 times faster than Safari 3.* Safari 4 makes browsing more intuitive and enjoyable with innovative features, such as Top Sites, Full History Search and Cover Flow, and support for modern web standards like HTML 5 and advanced CSS Effects.
Safari 4 is built on the world's most advanced browser technologies including the new Nitro JavaScript engine that executes JavaScript nearly eight times faster than IE 8 and more than four times faster than Firefox 3. Safari quickly loads HTML web pages more than three times faster than IE 8 and three times faster than Firefox 3.*
Starting with the development of the open source WebKit browser engine, Apple has been leading the industry in defining and implementing innovative web standards. Safari 4 includes HTML 5 support for offline technologies and support for advanced CSS Effects, enabling an entirely new class of web applications that feature rich media, graphics and fonts. Safari 4 is the first browser to pass the Web Standards Project's Acid3 test, which examines how well a browser adheres to CSS, JavaScript, XML and SVG standards that are specifically designed for dynamic web applications.
Safari 4 includes Top Sites, for an incredible visual preview of frequently visited and favorite pages; Full History Search, to search through titles, web addresses and the complete text of recently viewed pages; and Cover Flow, to easily flip through web history or bookmarks. Other innovative features include Smart Address Fields for automatically completing web addresses from an easy to read list of suggestions; Search Fields, to fine tune searches with recommendations from Google Suggest or a list of recent searches; and Full Page Zoom, for a closer look at any website without degrading the quality of the site's layout and text.
In Mac OS X Snow Leopard, available later this year, Safari runs as a 64-bit application, boosting the performance of the Nitro JavaScript engine by up to 50 percent.** Snow Leopard makes Safari more resistant to crashes by running plug-ins in a separate process, so even if a plug-in crashes, Safari continues to run and the user simply has to reload the affected page.
Pricing & Availability
Safari 4 is available for both Mac OS X and Windows as a free download at
www.apple.com/safari. Safari 4 for Mac OS X requires Mac OS X Leopard v10.5.7 or Mac OS X Tiger v10.4.11 and Security Update 2009-002, a minimum 256MB of memory and is designed to run on any Intel-based Mac or a Mac with a PowerPC G5, G4 or G3 processor and built-in FireWire.
...