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Old 2018-04-21, 10:36 AM   #1
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Traffic Trades & Bounce Rates

What's everyone's thoughts on traffic trades as far as bounce rates these days?

Back in the day, I never did trades with sites that wanted to blindlink back to me - most will just close the window/tab & go back. Pointless.

These days, I take what I can get Overall, GA says my bounce rate for LOR is 61.90% - I assume that's good since most of my traffic starts on the index/warning or main page.

So, anything under 61.90% would be considered good, right? 7 of my Top 20 are, including one that's just 13%

But 7 of my top 20 referrers (just link/traffic trades) are over 90-95% and that's bad, right?

Seeing as I rank the position of a trade based on incoming traffic, it dawned on me that I'm sending back as much legit traffic I can via a clicked non-blonde text link, which isn't fair, right? Maybe I should rank them based on their traffic & bounce rate? Like:
4000 hits from Website A with a bounce rate of 80% = 800
3000 hits from Website B with a bounce rate of 90% = 300
2000 hits from Website C with a bounce rate of 60% = 1200
1000 hits from Website D with a bounce rate of 50% = 500

So they be listed C A D B instead of how I do it now (A B C D)

I just want to know what everyone's general thoughts on this are
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