Greenguy's Board - View Single Post - Any ideas for marketing an Erotic Stories site/directory?

ecchi · 2007-09-17, 03:58 AM

The big advantage of a story site is that it is search engine friendly. However the big disadvantage is that most of your authors will be writers not search engine gurus. Your first (and major) marketing task will be to educate them, make sure that they use keywords frequently enough, but not too frequently to get your site seen as a spammer.

One of my businesses is selling eBooks, and I often either help my authors set up sites advertising their work, or set up sites like that myself. Believe me, if you are using other people's work, you are looking at a hell of a lot of work making the site search engine friendly. It is amazing how easy it is to write a story without using necessary keywords once (eg. a lesbian sex story that describes what the women are doing without ever using the words "lesbians" or "lesbian sex"), or use the wrong keywords (eg. a lesbian sex story will often use the word "lesbian" (singular) a lot, but surfers are typing "lesbians" (plural) into engines.

The other problem is that once you have told your authors this they often overdo it, making the stories almost unreadable, and certainly uninteresting (eg. "these lesbian women were both lesbians, they enjoyed lesbian sex, and these lesbian women who were lesbians often had lesbian sex in the morning, they enjoyed lesbian kissing and using lesbian sex toys as lesbian sex aids...."). I also have one author who cannot get his site listed on Google, which I think is due to Google seeing this as keyword spamming (which it is).

And be very careful to ensure that the stories don't give engines the wrong impression. For example a story about the randy sex life of a photocopier repair man may convince the engines that your site is a trade site for photocopy repairs. You'll not get porn surfers, and those people who do end up there will mostly be at work, so will leave your site in a hurry.

In short, your best marketing ploy is to work the search engines, but be aware that you are going to have to put in a lot of time educating your authors on this skill, editing their work, and dealing with tantrums because they feel their story is best unedited, even if it will convince the engines that your site is a plumbers supply site, and has nothing to do with erotica.

2007-09-17, 03:58 AM	#3
ecchi Banned Join Date: Oct 2003 Location: About to be evicted!!!! Posts: 4,082	The big advantage of a story site is that it is search engine friendly. However the big disadvantage is that most of your authors will be writers not search engine gurus. Your first (and major) marketing task will be to educate them, make sure that they use keywords frequently enough, but not too frequently to get your site seen as a spammer. One of my businesses is selling eBooks, and I often either help my authors set up sites advertising their work, or set up sites like that myself. Believe me, if you are using other people's work, you are looking at a hell of a lot of work making the site search engine friendly. It is amazing how easy it is to write a story without using necessary keywords once (eg. a lesbian sex story that describes what the women are doing without ever using the words "lesbians" or "lesbian sex"), or use the wrong keywords (eg. a lesbian sex story will often use the word "lesbian" (singular) a lot, but surfers are typing "lesbians" (plural) into engines. The other problem is that once you have told your authors this they often overdo it, making the stories almost unreadable, and certainly uninteresting (eg. "these lesbian women were both lesbians, they enjoyed lesbian sex, and these lesbian women who were lesbians often had lesbian sex in the morning, they enjoyed lesbian kissing and using lesbian sex toys as lesbian sex aids...."). I also have one author who cannot get his site listed on Google, which I think is due to Google seeing this as keyword spamming (which it is). And be very careful to ensure that the stories don't give engines the wrong impression. For example a story about the randy sex life of a photocopier repair man may convince the engines that your site is a trade site for photocopy repairs. You'll not get porn surfers, and those people who do end up there will mostly be at work, so will leave your site in a hurry. In short, your best marketing ploy is to work the search engines, but be aware that you are going to have to put in a lot of time educating your authors on this skill, editing their work, and dealing with tantrums because they feel their story is best unedited, even if it will convince the engines that your site is a plumbers supply site, and has nothing to do with erotica.