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Pagan · 2008-10-27, 08:23 PM

I have been trying to focus on the $1 or free trials - the megasite passes etc. While my overall traffic is way up, my sales are not.

So, I was following the links about the Middlemen movie, and this article about the downturning economy in New Zealand caught my eye.

http://www.xbiz.com/news/novelty/100843

In essence they are noticing that condom, alcohol, tobacco, and sex toy sales are up -- people are entertaining at home, and quality is a huge part of the focus.

"Paul Pickering, senior lecturer in sales, management and marketing at the Auckland University of Technology, said when people cut back economically, it is a common phenomenon for them to reward themselves in other ways."

So, maybe we need to switch gears on some of these, and market these websites as affordable luxuries? Instead of how much bang for the buck, it is look at the fantastic quality of the content. Is this why you don't hear the fine jeweler's crying? Interesting...

2008-10-27, 08:23 PM	#1
Pagan Perverted Empress Join Date: Feb 2005 Location: Finland Posts: 4,669	Are we taking a wrong approach here? I have been trying to focus on the $1 or free trials - the megasite passes etc. While my overall traffic is way up, my sales are not. So, I was following the links about the Middlemen movie, and this article about the downturning economy in New Zealand caught my eye. http://www.xbiz.com/news/novelty/100843 In essence they are noticing that condom, alcohol, tobacco, and sex toy sales are up -- people are entertaining at home, and quality is a huge part of the focus. "Paul Pickering, senior lecturer in sales, management and marketing at the Auckland University of Technology, said when people cut back economically, it is a common phenomenon for them to reward themselves in other ways." So, maybe we need to switch gears on some of these, and market these websites as affordable luxuries? Instead of how much bang for the buck, it is look at the fantastic quality of the content. Is this why you don't hear the fine jeweler's crying? Interesting... __________________ So, who sprinkled all that Bitchy dust?