View Full Version : What type of content do you use, purchased, sponsor, exclusive or combination?
graphicsbytia
2006-02-24, 07:52 AM
Enquiring minds want to know
How do you obtain your content? I've set up this poll as private, so no names will be shown. I've been thinking about something for a while now and would like some input from you guys.
KG Gary
2006-02-24, 09:43 AM
100% bought content for me at the moment.
I've only used three companies to purchase from so far and they're all pretty good. I would like to find more though, and I don't mind paying a little above the usual for a good set of photos.
:)
terry
2006-02-24, 10:08 AM
Varies for me. If I am promoting another sponsor I will use their content but if I am promoting my sites then I'll use my content. However, my content could be shot in house or purchased.
Nice site you got there Tia. I have bookmarked it!
emmanuelle
2006-02-24, 11:30 AM
We shoot 95% in house, and purchase about 5%
GenXer
2006-02-24, 03:39 PM
I use a combination of sponsor and purchased
RawAlex
2006-02-24, 04:01 PM
If I am promoting a sponsor, I think there is nothing better in the world than to use their content to promote their product. I know the surfers will be better clients if they are getting what I offered.
Alex
graphicsbytia
2006-02-24, 04:56 PM
great reponses guys, keep 'em coming! I have this poll on two other boards, and will post the results on all three here after a few days
graphicsbytia
2006-02-24, 11:56 PM
interesting results so far :)
pvtspanky
2006-02-25, 12:24 AM
If I am promoting a sponsor, I think there is nothing better in the world than to use their content to promote their product. I know the surfers will be better clients if they are getting what I offered.
Alex
I agree 100% with you on this. And god damnit, I preach this all the time, and there seems to be so many people who dont seem to give a shit about my point. The few who do, are some of my biggest inspirations though...
I am just a submitter. I don't own any members area. Hell, I don't even run a TGP/MGP, or linklist. But, I am a firm believer that the content you use should reflect what's inside the members area. Not just by niche, but by models too.
Years ago I messed around in this biz for a while. I joined a site I was promoting just to see what was in the members area. I was so pissed that the site I joined from had nothing to do with what was going on in the members area. The models were not inside, not only that, half the shit didn't work, and this was for a major sponsor that is still around today. I'm not mentioning any names. But I was so mad, that I got out of the industry for a while. Not only did misleading the surfer piss off the surfer, but it also pissed of the webmaster trying to promote them. That's fucked up.
I'm happy with what I'm doing now, and the people I choose to promote. I am a lot more careful of who I choose to promote now.
I even bought content that no one has seen before, that I don't use because I know it's not in the members area. I might aswell make a coaster for my coffee table out of it.
I understand the reviewers pain when seeing so much of the same content over and over again. But misleading the surfer with content is as bad as misleading them with a blind link or "Enter" on a banner of a freesite index page.
I could go on... I'm going to bite my tongue for now...
spookyx
2006-02-25, 12:38 AM
Since most of my sites are for named JAV models I have to use sponsor content. I contact the sponsor and get access to the paysite for content. If they don't give it. I move on. Japanese Girl content is so hard to buy from american content producers. most think generic "asian" will work. they are so wrong :P
Tia |smooch|
Buzzard is a whore
Rock on WillyB |headbang|
Paul Markham2
2006-02-25, 03:03 AM
Interesting post pvtspanky.
I've been looking around at a few sites for the review site we will soon open and I'm a bit aghast at the interior of some sites, the promises made and the actual product delivered. Very often it's a case of if they used the interior of the site to promote the site they would struggle to get sign ups.
However on this subject of using sponsor or your own. Very few people buy in content to promote and that's why the few who do buy, carry on buying.
However matching the content on a freesite to the content inside the sponsors site is an art. But even when you can buy the content inside a site to promote it how many do?
Lightspeed is now building solo girl sites with girls we shot and we sold him the content. Content he's not allowed to give to affiliates because of the license. So how many people buy those sets to promote the sites? Two.
For those who think a sponsor buying a set for $35 gives a sponsor the right to give it to who ever he likes. |crazy|
I'm in business to make money and if we sold a set to 10 sponsors at $35 to give to 10,000 affiliates our business would collapse.
KG Gary
2006-02-25, 04:44 AM
I'd love to be able to use actual content from the site I'm promoting in my freesites, but the fear of the "overused sponsor content" rejection stops me.
Should I just use some and see what happens?
Or make sure I watch the sponsors closely and jump on the newest content available?
|loony|
I've thought about asking sponsors for a set of exclusive photos to promote, but I'm not really established enough yet for that.
"See more of girlsname at blahdotcom" must be a pretty good piece of sales text.
:)
KG Gary
2006-02-25, 04:51 AM
However matching the content on a freesite to the content inside the sponsors site is an art. But even when you can buy the content inside a site to promote it how many do?
Lightspeed is now building solo girl sites with girls we shot and we sold him the content. Content he's not allowed to give to affiliates because of the license. So how many people buy those sets to promote the sites? Two.
I had no idea that this was possible! I assumed that almost all paysites shot their own stuff. Very interesting.
:)
Paul Markham2
2006-02-25, 05:01 AM
I had no idea that this was possible! I assumed that almost all paysites shot their own stuff. Very interesting.
:)
No way. A lot do but not all. Otherwise we would all be shooting exclusive. |jester|
Non Exclusive for us and a lot of paysites is a profitable business, but you have to get it right. New stuff all the time and good stuff as well, because the business model is built on getting lots of regular clients buying to give to members at a rate exclusive cannot match.
1 exclusive solo girl set/video = $400
1 non 1 exclusive solo girl set/video = $50
In fact if you buy regular it could get a bit cheaper. But not too much or it defeats the object.
So the non exclusive can be delivered up at a rate of 8 times for the same money. Assuming it fits the niche do you think a member is going to give a shit if it's exclusive or not? For our paysite we buy in from 2-3 suppliers brand new content, the surfer does not know the difference.
The cry that non exclusive is saturated is one of the biggest myths on the Adult Net. Do you think Exclusive could be bought for the price of 8 sales if it was saturated, it has to sell to get saturated.
graphicsbytia
2006-02-25, 06:33 AM
Since most of my sites are for named JAV models I have to use sponsor content. I contact the sponsor and get access to the paysite for content. If they don't give it. I move on. Japanese Girl content is so hard to buy from american content producers. most think generic "asian" will work. they are so wrong :P
Tia |smooch|
Buzzard is a whore
Rock on WillyB |headbang|
You've told me that before about asian content spookyx, and I always remembered what you said. I have to admit, I have a hard time telling the difference between some of the different asian cultures. I do know it makes a huge difference though.
I was just thinking about Buzzard when I read your post.. I like to think that he, WillyB and your sweetheart are up there listening to music together ;)
graphicsbytia
2006-02-25, 06:46 AM
I agree 100% with you on this. And god damnit, I preach this all the time, and there seems to be so many people who dont seem to give a shit about my point. The few who do, are some of my biggest inspirations though...
I am just a submitter. I don't own any members area. Hell, I don't even run a TGP/MGP, or linklist. But, I am a firm believer that the content you use should reflect what's inside the members area. Not just by niche, but by models too.
Years ago I messed around in this biz for a while. I joined a site I was promoting just to see what was in the members area. I was so pissed that the site I joined from had nothing to do with what was going on in the members area. The models were not inside, not only that, half the shit didn't work, and this was for a major sponsor that is still around today. I'm not mentioning any names. But I was so mad, that I got out of the industry for a while. Not only did misleading the surfer piss off the surfer, but it also pissed of the webmaster trying to promote them. That's fucked up.
I'm happy with what I'm doing now, and the people I choose to promote. I am a lot more careful of who I choose to promote now.
I even bought content that no one has seen before, that I don't use because I know it's not in the members area. I might aswell make a coaster for my coffee table out of it.
I understand the reviewers pain when seeing so much of the same content over and over again. But misleading the surfer with content is as bad as misleading them with a blind link or "Enter" on a banner of a freesite index page.
I could go on... I'm going to bite my tongue for now...
excellent post pvtspanky.. and do say more!
emmanuelle
2006-02-25, 10:24 AM
I get annoyed when people use purchased content to promote us. I think that we offer a good selection to affiliates, and make it well known that we're even willing to shoot something specific that an affiliate needs. I would much prefer to do that, than risk misleading potential members. Finally, most of the purchased material in our niches isn't quite on target, thus hurting affiliate's sales.
Useless
2006-02-25, 10:28 AM
The cry that non exclusive is saturated is one of the biggest myths on the Adult Net.|thumb That's one thing many webmasters seem to get confused. Since we sit here viewing porn all day, we somehow think that the surfers do too. There's this mindset that if we have seen the set of content already, so has the surfer. Absolute rubbish. Sure, exclusive content is ideal, but it isn't practical or realistic for most business plans.
Not all paysites are meant to be the holy grail of pornography anyway. Some are built for the exclusive purpose of pushing the consumer towards the upsell of another, better paysite. If they don't buy the upsell, well fuck 'em, you got their $30 sign-up. If they do, you pulled in $30 (which is most probably getting split with an affiliate), plus you pulled down a nice $35 PPS for yourself.
Any content can be king if you know how to employ it properly.
Ramster
2006-02-25, 10:35 AM
Paul makes some real good points. It is the rare paysite that uses exclusive content all the time unless you shoot it yourself. I'm sure there are many that do but not all.
As Paul said exclusive is not cheap. I use both exclusive and bought content for my paysites. A good mix and reasonable pricing in the long run.
When promoting sponsors I use their content mostly but will on occassion use content I have bought.
Paul Markham2
2006-02-25, 12:13 PM
|thumb That's one thing many webmasters seem to get confused. Since we sit here viewing porn all day, we somehow think that the surfers do too. There's this mindset that if we have seen the set of content already, so has the surfer. Absolute rubbish. Sure, exclusive content is ideal, but it isn't practical or realistic for most business plans.
Not all paysites are meant to be the holy grail of pornography anyway. Some are built for the exclusive purpose of pushing the consumer towards the upsell of another, better paysite. If they don't buy the upsell, well fuck 'em, you got their $30 sign-up. If they do, you pulled in $30 (which is most probably getting split with an affiliate), plus you pulled down a nice $35 PPS for yourself.
Any content can be king if you know how to employ it properly.
What amazes me is the differing arguments you get about content and sign ups. Firstly that a sale is an impulse buy, if it was an impulse how in hells name does content get saturated. Unless the guy has the same impulse every day.
Then there's the site were they think the fact that it's the only scene of this girl on that sofa in that underwear makes it exclusive. There are some very good shooters here in Czech earning a good living shooting "Exclusive". We've shot the girls before them and the locations. The poses are the same, so where is it exclusive?
For me exclusive is when the content has a twist to it that others sites do not always have, like Bang Bus. but in the mail porn is porn.
As for the rest of the post, you can always "Over Persuade" someone. But what good does that do us as an industry? If I sold you a set for $30 which was not what you wanted, would you be happy to spend another $30?
MeatPounder
2006-02-25, 02:30 PM
I get annoyed when people use purchased content to promote us. I think that we offer a good selection to affiliates, and make it well known that we're even willing to shoot something specific that an affiliate needs. I would much prefer to do that, than risk misleading potential members. Finally, most of the purchased material in our niches isn't quite on target, thus hurting affiliate's sales.
The sad thing Em, is many link lists will not list a site with your watermarked content, not from us submitters that is for most either make there own freesites with tht content, use FHS with that content, or even a combo of both.
Other link lists MAY list sites using your free content, but not if they have seen that set(girl, guy, setting) recently.
With a single girl/guy site it is almost an absolute to use their content...as with many of the Theme sites such as Captain Stabbin.
At least with some of the specialty niche sites you can find purchased content that goes with the theme of the niche site, and thus stand a hugely greater chance of getting listed.
And as far as getting special content from the site owner that is not usually available to affiliates, that elps...but the major players in the link list business usually have access to that same content and so the above still affects using that content.
The last year of more and more sponsor FHS has really increased the difficulty of an average free site builder getting a site listed with any sponsor content. Now with Chop and Greenguys new project it even makes it worse.
emmanuelle
2006-02-25, 04:32 PM
Meatpounder please look for my icq
frankthetank
2006-02-25, 04:44 PM
I´m using sponsor content for niches and special theme sites. On general galleries I´m using own content. For special events - I´m promoting many Czech girls - I use content which a photographer produces for me with that special girl.
Free sponsor content available for everybody sometimes is a problem. Galleries may get rejected because of "overused" content. So generally speaking it´s necessary to get members area access to promote a sponsor successfully.
graphicsbytia
2006-02-25, 07:51 PM
The sad thing Em, is many link lists will not list a site with your watermarked content, not from us submitters that is for most either make there own freesites with tht content, use FHS with that content, or even a combo of both.
Other link lists MAY list sites using your free content, but not if they have seen that set(girl, guy, setting) recently.
With a single girl/guy site it is almost an absolute to use their content...as with many of the Theme sites such as Captain Stabbin.
At least with some of the specialty niche sites you can find purchased content that goes with the theme of the niche site, and thus stand a hugely greater chance of getting listed.
And as far as getting special content from the site owner that is not usually available to affiliates, that elps...but the major players in the link list business usually have access to that same content and so the above still affects using that content.
The last year of more and more sponsor FHS has really increased the difficulty of an average free site builder getting a site listed with any sponsor content. Now with Chop and Greenguys new project it even makes it worse.
This is just the kind of good information a thread like this can bring out. Who's going to take the time to tell a sponsor what they don't like about the free content they offer? It's like anything else, a restaurant for example, you'd be surprised at how few people complain about the food when they find something they don't like, they just stop going to the restaurant.
Feedback like this is worth a lot in my opinion
Useless
2006-02-25, 08:28 PM
The sad thing Em, is many link lists will not list a site with your watermarked content, not from us submitters that is for most either make there own freesites with tht content, use FHS with that content, or even a combo of both.Very, very few link lists completely disallow sponsor content. Maybe the content isn't the reason your sites aren't getting accepted.
|couch|
The last year of more and more sponsor FHS has really increased the difficulty of an average free site builder getting a site listed with any sponsor content. Now with Chop and Greenguys new project it even makes it worse.Hosted galleries have been around for ages, yet gallery submitters using sponsor content don't seem to be fading away. Sure, hosted sites do make it unnecessary for list owners to list every shit free site submitted to them, but they certainly won't dampen the need for quality submissions from trusted submitters. Good free site submitters who continue to construct good sites have nothing to worry about.|thumb
Hosted galleries have been around for ages, yet gallery submitters using sponsor content don't seem to be fading away.We've all seen our fair share of poorly designed hosted galleries. There will always be a place for those that can build quality galleries and free sites.
MrYum
2006-02-25, 09:24 PM
Sure, hosted sites do make it unnecessary for list owners to list every shit free site submitted to them, but they certainly won't dampen the need for quality submissions from trusted submitters. Good free site submitters who continue to construct good sites have nothing to worry about.|thumb
Some very good points made in this thread. Agreed, some paysites it's almost necessary to use their content. While some of the more generic sites can be promoted quite successfully with purchased content. It really comes down to the site you're promoting as to what you can/should use.
I have absolutely no problem with quality sponsor content being used on free sites. I will however decline sites if the quality is too poor. Always surprises me that a sponsor would release absolutely crap content to affiliates to promote their site |loony|
Just declined a site last night...sponsor watermarked content...fuzzy as hell vid caps...274x399 size. I'm sure that gets listed in lots of places.
I quoted UW above because his statement bore repeating |thumb
Quality submitters have absolutely nothing to worry about from HFS. I'll always take all the quality trusted submitters I can get :)
sue-fl
2006-02-25, 09:45 PM
I use all bought content. After reading this thread I'm thinking I don't have to buy as much |huh I'm the type that figures if I use sponsor content it will be some that the LL's have already seen.
Agree with MrYum about the quality of the sponsor content though. I've been getting a lot of screen caps that are way to blurry.
Woodspan
2006-02-25, 09:46 PM
Very informative and timely topic........for me anyway. I do submit to galleries part-time in between my schooling and raising kids. I have had some success with two sponsers that I would like to promote further. I prefer the softcore content each sponser offered, but they only offered one softcore set with the rest being hardcore. I contacted each sponser twice with a polite inquirey as to whether I could aquire a few more softcore sets to further promote their sites. Each E-mail was sent two weeks apart so as not to appear I was badgering.
Neither sponser replied to me unfortunatley and I understand they are busy and probably get tons of bogus requests for freebie content.
My question is...............am I just too small and need to establish/confirm myself further to be considered trustworthy, or do I need to go about it another way. Neither sponser is major from what I see, but they offer unique opportunities I'd like to pursue further.
I purchased some content recently, but after reading this thread I thought I would inquire before I used it.
Thank you in advance
graphicsbytia
2006-02-25, 10:07 PM
Very informative and timely topic........for me anyway. I do submit to galleries part-time in between my schooling and raising kids. I have had some success with two sponsers that I would like to promote further. I prefer the softcore content each sponser offered, but they only offered one softcore set with the rest being hardcore. I contacted each sponser twice with a polite inquirey as to whether I could aquire a few more softcore sets to further promote their sites. Each E-mail was sent two weeks apart so as not to appear I was badgering.
Neither sponser replied to me unfortunatley and I understand they are busy and probably get tons of bogus requests for freebie content.
My question is...............am I just too small and need to establish/confirm myself further to be considered trustworthy, or do I need to go about it another way. Neither sponser is major from what I see, but they offer unique opportunities I'd like to pursue further.
I purchased some content recently, but after reading this thread I thought I would inquire before I used it.
Thank you in advance
It seems to me that a sponsor that didn't bother to answer your e-mails is either not active, or does not care about their affiliates. I would think twice about using a sponsor like that myself.
Don't give up, you have the right idea. Contacting the people you want to promote is ALWAYS a good idea, and the ones that will do well for you are the ones that will corrospond willingly and in a timely manner. Remember the old saying.. if you want something done, ask a busy person. Successful and busy people always make time for the ones that will potentially make them money.
As far as using your purchased content to promote this paysite, it really depends on the site. As some others have stated, some paysites don't lend themselves well to targeted niche content, where others do.
Also, don't forget about your traffic.. always make sure your traffic belongs to YOU! Using sponsor content is somewhat of a risk when for example, you get a good search engine listing. What if the sponsor is not converting well? You're stuck, because you can't use their content to promote anyone else but them... Something to think about
digifan
2006-02-26, 12:08 PM
At the very beginning I've been using my own content.. now switching to sponsor content (and pushing their exclusive models) has much better results :D
graphicsbytia
2006-02-26, 05:00 PM
At the very beginning I've been using my own content.. now switching to sponsor content (and pushing their exclusive models) has much better results :D
That sounds like a good plan digifan. Btw, I love the quote in your sig ;)
graphicsbytia
2006-03-03, 06:24 PM
I'm going to be posting the results of all the 3 boards I posted this poll on tonight around midnight so if you haven't voted yet, get your votes in!
basschick
2006-03-03, 06:51 PM
i used to use around 30% sponsor content, 70% bought content but things have changed.
at this point, 90% of the pics and all the movies in our paysite i shoot myself but the content on our 3 premium avs sites is bought.
Paul Markham2
2006-03-04, 01:33 AM
I'm going to be posting the results of all the 3 boards I posted this poll on tonight around midnight so if you haven't voted yet, get your votes in!
Will be looking forward to reading it.
graphicsbytia
2006-03-04, 04:20 AM
Ok here are the results from all three boards NetP, GG&J and Gfy
Total votes
NetP___ 22
GG&J____36
Gfy_____28
0% purchased 100% sponsor
NetP__6___27.27%
GG&J__3____8.33%
Gfy___3___10.71%
20% purchased 80%sponsor
NetP__5___22.73%
GG&J_10___27.78%
Gfy___3___10.71%
40% purchased 60% sponsor
NetP__2____9.09%
GG&J__8___22.22%
Gfy___3___10.71%
80% purchased 20% sponsor
NetP__4____18.18%
GG&J__8____22.22%
Gfy___5____17.86%
100% purchased 0% sponsor
NetP__2_____9.09%
GG&J__9____25.00%
Gfy___7____25.00%
Exclusive
NetP__3____13.64%
GG&J__4____11.11%
Gfy___7____25.00%
Semi-exclusive
NetP__2_____9.09%
GG&J__3_____8.33%
Gfy___6____21.43%
I shoot my own
NetP__3____13.64%
GG&J__6____16.67%
Gfy___8____28.57%
Paul Markham2
2006-03-04, 05:06 AM
Interesting, now we need to know which ones are making money.
graphicsbytia
2006-03-04, 05:48 AM
Interesting, now we need to know which ones are making money.
I purposefully avoided putting that question in the poll, because... well.. some webmasters tend to be big fat liars when it comes to the money part....lol
Greenguy
2006-03-04, 07:30 AM
Ok here are the results from all three boards NetP, GG&J and Gfy
Total votes
NetP___ 22
GG&J____36
Gfy_____28...That's all I needed to know |bananna|
graphicsbytia
2006-03-04, 10:41 AM
That's all I needed to know |bananna|
hahaha... I knew you'd notice that ;)
MonsterPartners
2006-03-04, 01:22 PM
When I promoted other sponsors I would purchase my own content, however I knew the sponsors members areas like the back of my hand. I knew where they purchased their content and I would purchase content of say the same model, just a different set. That way the person signing up for that particular model did see her in the members area, and I was accepted everywhere because the content was not over saturated.
Monster Partners is *just* getting into offering free content now to its webmasters. I am sure as soon as we put it up there will be a race to get it, but because we update there will always be more.
Paul Markham2
2006-03-04, 03:47 PM
When I promoted other sponsors I would purchase my own content, however I knew the sponsors members areas like the back of my hand. I knew where they purchased their content and I would purchase content of say the same model, just a different set. That way the person signing up for that particular model did see her in the members area, and I was accepted everywhere because the content was not over saturated.
Monster Partners is *just* getting into offering free content now to its webmasters. I am sure as soon as we put it up there will be a race to get it, but because we update there will always be more.
Ever thought of putting together a content provider and a sponsor if the content worked well?
MeatPounder
2006-03-04, 04:14 PM
Ever thought of putting together a content provider and a sponsor if the content worked well?
Yup, and with a lot of sponsors that use purchased content if they let me know who the provider was I would indeed purchase my own rights to that content to have rights to promote the paysite with the same models.
I would love to see sponsors offer exclusive content from within their site in limited distribution sets for a fee, with the caveat that the content was to be only used in promoting them. The webmasters get a chance to use site specific content that very few others have and thus would not been over used...I know that some sponsors allow the little guy special content (thank you again Emma), and most let the bigger affiliates inside the members area to grab what they want.
Paul Markham2
2006-03-05, 01:22 AM
Yup, and with a lot of sponsors that use purchased content if they let me know who the provider was I would indeed purchase my own rights to that content to have rights to promote the paysite with the same models.
I would love to see sponsors offer exclusive content from within their site in limited distribution sets for a fee, with the caveat that the content was to be only used in promoting them. The webmasters get a chance to use site specific content that very few others have and thus would not been over used...I know that some sponsors allow the little guy special content (thank you again Emma), and most let the bigger affiliates inside the members area to grab what they want.
Some good points. You missed the chance of earnong more money by putting a sponsor in touch with a content provider. Let's say you know a good content provider who's content would fit a site. Get the sponsor to buy from the content provider and earn a commission.
As for going into a site, this can be a problem. I know some top sites putting up brand new exclusive content daily and giving it to affiliates for free. So you go into the site to grab what is already out there.
Or sponsors who simply do not update with enough, if they have 10 affiliates going into a site to grab content, before long they are all grabbing the same content on some sites.
Just trying to show there is no one answer to this problem.
graphicsbytia
2006-03-05, 03:42 AM
I'm going to bring up something that's on my mind, and the reason I started this poll in the first place.
I have a problem with selling non-exclusive content to sponsors who will turn around and give it away free to affiliates for promotion. We've never allowed this, because I feel that it's a disservice to the webmasters who've paid for the same content.
Paul, I know you've had some experience trying to deal with this problem, I'd like to hear your thoughts on this, and also would like to hear some input and suggestions from others.
I would love to be able to sell non-exclusive content to paysites and let them use the content for promotion. Is there a way to protect the webmaster's investment and sell to paysites who give out free content at the same time?
basschick
2006-03-05, 03:47 AM
why not charge more for an affiliate content license?
or only offer your older stuff as affiliate content?
graphicsbytia
2006-03-05, 03:59 AM
why not charge more for an affiliate content license?
or only offer your older stuff as affiliate content?
well.. charging more still doesn't help the webmasters who've purchased the same content, they're still in the same situation.
And we don't have any older content ... all of the content on the site has been put up within the last 6 months, but doing this would still compromise the webmaster's investment unless the content is very very old.
Let me ask you basschick, at what point would you be ok with seeing content you paid for being given away for free, I mean, how old would it have to be?
basschick
2006-03-05, 04:10 AM
to tell you the truth, i've bought content many times that programs give away for free. unlike some webmasters, i don't really care who does or doesn't pay for content as long as it makes me money.
but consider this - if the affiliate program paid more for the use for affiliates, the affiliates may be getting it for free but your other clients will be aware that the program paid for a separate license, so it wasn't free as extra money was paid.
one other option is to have some cotent that is only available for programs who want to use it for affiliate content.
well.. charging more still doesn't help the webmasters who've purchased the same content, they're still in the same situation.
And we don't have any older content ... all of the content on the site has been put up within the last 6 months, but doing this would still compromise the webmaster's investment unless the content is very very old.
Let me ask you basschick, at what point would you be ok with seeing content you paid for being given away for free, I mean, how old would it have to be?
Paul Markham2
2006-03-05, 04:40 AM
I'm going to bring up something that's on my mind, and the reason I started this poll in the first place.
I have a problem with selling non-exclusive content to sponsors who will turn around and give it away free to affiliates for promotion. We've never allowed this, because I feel that it's a disservice to the webmasters who've paid for the same content.
Paul, I know you've had some experience trying to deal with this problem, I'd like to hear your thoughts on this, and also would like to hear some input and suggestions from others.
I would love to be able to sell non-exclusive content to paysites and let them use the content for promotion. Is there a way to protect the webmaster's investment and sell to paysites who give out free content at the same time?
The simple truth today is, for every one sponsor who will buy a set to give to 500 affilaites there is an affiliate who will buy it because it's not with 500 other guys.
why not charge more for an affiliate content license?
or only offer your older stuff as affiliate content?
You would think that would work in theory, but here again is the hard truth.
Few sponsors value the free content they give to affiliates enough to pay extra for it, in fact most of them think they should get a massive discount. They don't worry that 10 other sponsors have the same stuff and giving it to affiliates.
There are exceptions and I'm painting it with a broad brush, but the bottom line is one webmaster will never saturate a set as much as 100.
And the sponsors accuse us of selling saturated content. |huh
graphicsbytia
2006-03-05, 04:54 AM
to tell you the truth, i've bought content many times that programs give away for free. unlike some webmasters, i don't really care who does or doesn't pay for content as long as it makes me money.
but consider this - if the affiliate program paid more for the use for affiliates, the affiliates may be getting it for free but your other clients will be aware that the program paid for a separate license, so it wasn't free as extra money was paid.
one other option is to have some cotent that is only available for programs who want to use it for affiliate content.
I'm going to think about what you said basschick, I'm always open to ideas, and you make some good points.
Your last idea about reserving some content for sponsor's affiliate use. That one is giving me some ideas.
Since I started in the content business at the turn of the century.. (always wanted to say that.. :D ) I've always had the webmasters in the forefront of my business plan because I started as a webmaster myself, so I'm familiar with that part.
I know there's a way to come to a middle ground with sponsor content where there's a win/win situation, I just have to figure out what that is.
In the meantime, what we're focusing on and have always had in our business model are the services we offer with the content (galleries, clips etc.). This is one of the areas we want to concentrate on even more, and we have some plans that are pretty exciting. I won't be talking about that yet though, it's something that's still in the works.
Thank you for your input, I notice you always have something interesting to say :)
Paul Markham2
2006-03-05, 05:06 AM
Setting content aside that was only for sponsors only and had a license to allow them to give it to affiliates and FHGs would be a solution.
So a set is worth $500, which 5 sponsors will give me $100 each for a limited license?
I think it's one of those things that works in theory but not practise.
graphicsbytia
2006-03-05, 05:14 AM
Setting content aside that was only for sponsors only and had a license to allow them to give it to affiliates and FHGs would be a solution.
So a set is worth $500, which 5 sponsors will give me $100 each for a limited license?
I think it's one of those things that works in theory but not practise.
I think you're right about setting aside content not working, but there's something about the basic idea I like, still thinking..
Paul Markham2
2006-03-05, 06:36 AM
I think you're right about setting aside content not working, but there's something about the basic idea I like, still thinking..
Maybe with content that's been up for a few years and not sold for six months. But then will the sponsors pay for it?
Would be nice to hear from sponsors as well as us throwing ideas at each other.
graphicsbytia
2006-03-05, 06:42 AM
Would be nice to hear from sponsors as well as us throwing ideas at each other.
yes, I agree, I'd really like to hear their opinions too
basschick
2006-03-06, 12:08 AM
tia, thanks. btw, i love "Since I started in the content business at the turn of the century.."
why limit the sponsor license to 5 or even 10? i'm not really sure it has to be limited at all as lots of sponsors happily give out the most overused content on the web. if they want it limited, let them pay more. if they don't care, let them pay less.
i'll try and think of some smaller programs to send to this thread. i used to buy affiliate content from anyone who would sell me a license - and i nagged one guy to death. but since i'm not shooting my own stuff, i'm not really in the running anymore.
Paul Markham2
2006-03-06, 01:17 AM
why limit the sponsor license to 5 or even 10? i'm not really sure it has to be limited at all as lots of sponsors happily give out the most overused content on the web. if they want it limited, let them pay more. if they don't care, let them pay less.
Maybe because we do not want the reputation of having saturated content.
graphicsbytia
2006-03-06, 03:57 AM
tia, thanks. btw, i love "Since I started in the content business at the turn of the century.."
why limit the sponsor license to 5 or even 10? i'm not really sure it has to be limited at all as lots of sponsors happily give out the most overused content on the web. if they want it limited, let them pay more. if they don't care, let them pay less.
i'll try and think of some smaller programs to send to this thread. i used to buy affiliate content from anyone who would sell me a license - and i nagged one guy to death. but since i'm not shooting my own stuff, i'm not really in the running anymore.
"lots of sponsors happily give out the most overused content on the web"
I think that may be the whole problem right there. Free content doesn't have as much value to sponsors as it does to the content producers.
So what sponsors are using for promotion is something they value very little.. throwing enough garbage against the wall hoping some of it will stick (borrowed that from you Paul :) )
My theory of selling was always to put your best foot forward, it doesn't make sense to promote something with less than the best of what you have... or does it?
I'm still anxious to hear what sponsors have to say about this subject, it should be interesting
SirMoby
2006-03-06, 09:14 AM
Setting content aside that was only for sponsors only and had a license to allow them to give it to affiliates and FHGs would be a solution.
So a set is worth $500, which 5 sponsors will give me $100 each for a limited license?
I think it's one of those things that works in theory but not practise.
I'd happily do that for the right content and in fact I do now.
SirMoby
2006-03-06, 09:17 AM
Originally Posted by graphicsbytia
Ok here are the results from all three boards NetP, GG&J and Gfy
Total votes
NetP___ 22
GG&J____36
Gfy_____28...
That's all I needed to know |bananna|
Yes but I bet if it was a non business related poll like (would you hit it) then the numbers would be silly different Seems the reason people hang out her is more then just your good looks GG (although I'm sure that helps) :)
graphicsbytia
2006-03-06, 12:48 PM
Yes but I bet if it was a non business related poll like (would you hit it) then the numbers would be silly different Seems the reason people hang out her is more then just your good looks GG (although I'm sure that helps) :)
You are correct SirMoby! Very little interest at the adult playground :)
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